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I mentioned in a previous post how much I like Amazon.com. Well, I just noticed another thing I love about amazon, but forgot to mention. Yesterday I wrote a brief post about Dan Kimball’s book They Like Jesus But Not the Church. In that post I mentioned that I noticed some connections between They Like Jesus and UnChristian by Kinnaman and Lyons. To be honest, I was thinking to myself as I wrote it, this is pretty perceptive… way to make these astute observations (patting myself on the back as I think this)…

But this morning I brought amazon up on a tab, and noticed that They Like Jesus is the most recent book I have viewed. It said “What do customers buy after viewing this item?” 68% buy They Like Jesus But Not the Church, 16% buy UnChristian, and 6% buy Everything Must Change by Brian McLaren. I love the way amazon is constantly connecting you to other books that are out there. And it just so happens to be genius on their part because it means they are constantly encouraging (tempting?) you to buy more books! (By the way, this also was a humbling experience because it thoroughly demonstrates that connecting They Like Jesus with UnChristian is an obvious connection that many people are making. So, sorry for my banal observations yesterday…)

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